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Started in 2015, PT Astra Honda Motor (AHM) launched the latest model of the All New Honda Vario 150 ESP that has the design, performance, and outstanding features above-scooter scooter else in the country. This new model became the flagship Honda scooter in answer all expectations scooter lovers.

All New Honda Vario 150 ESP is the first 150cc scooter engine capacity produced in Indonesia. AHM's commitment in providing the best products realized through a motor scooter with a premium luxury design applications sharp and aggressive, enriched classy monotone color scheme, and equipped with a variety of technologies and advanced features such as Answer Back System, Dual Keen Eyes LED Headlight and tubeless tires which add comfort while driving.

All New Honda Vario 150 ESP has a high performance motor scooter far above the other. At a distance of 0-200m, All New Honda Vario 150 ESP is able to record time of 11.9 seconds with a top speed of 102 km / h. This model posted economical in-class fuel consumption of 52.9 km / liter through the activation of features Idling Stop System (method ECE R40). Emissions produced even better than EURO 3 emission standards.

President Director of AHM Toshiyuki Inuma said every aspect that was developed in the All New Honda Vario 150 ESP is Honda's efforts in providing products that provide benefits that wider and exceed customer expectations.

"We are dedicated to continuing to provide the joy of riding a motorcycle on an ongoing basis. All New Honda Vario 150 ESP will provide driving pleasure and a high level of satisfaction, and at the same time Honda's latest model produces minimal impact on the environment and consumer operating costs, thanks to the application of the Honda Smart Technology. "

As a premium 150cc scooter presents a series of high-performance, AHM pinning best technology series or Honda Smart Technology at the All New Honda Vario 150 ESP. This smart technology was developed to understand the needs of consumers ranging from before driving to arrive at the destination.

Before starting the trip, motorists All New Honda Vario 150 ESP can operate the advanced features Answer Back system that make it easy for riders to locate the position of the motor. By pressing the remote button, the motor will give voice response once all turn signal lights will light up. In addition, this model has a Dual Keen Eyes Headlight bulbs with LEDs that can provide a better advantage for the rider through the higher light intensity, power consumption more efficient, and have longer lifetime.

When driving, ESP 150cc engine on this model is able to produce optimal performance with economical fuel consumption. ESP technology is able to maximize the efficient combustion and minimize friction to reduce the risk of wasted, and to optimize the energy out. ESP technology is integrated with the ACG starter who is able to start the engine with a more refined sound, as well as the basis for the application of advanced features Idling Stop System (ISS) which is able to turn off the engine when stationary for more than 3 seconds and only needs to draw the gas lever to turn it on again. Benefits Honda Smart Technology further optimized with the advent of technology Combi Brake System (CBS) which balances braking the rear wheels and front optimally.

In addition, the All New Honda Vario 150 ESP also features other advanced features are standard automatic side (Side Stand Switch) where the engine does not start up when in the down position, and Brake Lock easily operated to prevent the motor or motors jump when lit. remains in the idle state when stopped on a hill. Another excellent feature is also as safety magnetic key (Magnetic Key Shutter) which effectively prevents theft. All New Honda Vario 150 ESP also has the largest luggage capacity in its class at 18 liters which are capable of storing fullface helmet.

Executive Vice President Director AHM Loman said the motorcycle industry at the beginning of this year has a variety of challenges that will affect the demand for motorcycles. Nevertheless, AHM committed to continue to provide a variety of products and the best service for consumers, one of which is realized by producing directly for the first time scooter engine capacity of 150cc, the All New Honda Vario 150 ESP.

"We expect the demand for motorcycles this year would at least be the same as last year. But it does not hinder our steps to continue to launch products with the best technology and features in each segment. All New Honda Vario 150 ESP we believe will accompany Indonesian consumers in activities achieving his dreams according spirit or One Heart. "

Based on data from the Indonesian Motorcycle Industry Association (AISI) throughout 2014, recorded sales of Honda motorcycles sold amounted to 5.0511 million units or 64.2% of total motorcycle sales nationwide. Sales of 5 million units of the first record in the history of Honda sales worldwide. This achievement is mainly contributed by Honda scooter segment to attract 3.88019 million scooter lovers with a market share of 73%.

Honda Vario series became one of the main pillar of Honda's scooter sales. Since its presence as the first Honda scooter in Indonesia in 2006, this model continues to receive tremendous response from the community. Until late last year, Honda Vario series has become the choice of consumers 6,585,048.

All New Honda Vario 150 ESP has 5 choices of color themed exclusive monotone ie Exclusive Exclusive Matte Black and Pearl White, and sporty colors namely Titanium Black, White Sonic Blue, and Bionic Red. Premium aura of luxury and technology as well as a variety of advanced features offered in the capacity of 150cc Honda scooter is marketed at a price (on the road in Jakarta) USD 20.05 million, - for the exclusive colors and USD 19.9 million, - for sporty colors.

AHM also provides a wide selection of accessories that can give the look of the All New Honda Vario 150 ESP far more premium over other models, such as Advantech package and Premium packages. Accessories on Advantech Package provides a more sophisticated look through the application of accessories front steering garnish, garnishes muffler, air cleaner garnishes, and rubber floor step. This package comes with 2 color choices are chrome and gold with the highest retail price (HET) Rp 450.000, -. While other accessories package the Premium Package is packed to provide an upscale look through the application of accessories headlight garnish, front steering garnish, body side garnishes, radiator garnish, garnishes muffler, air cleaner garnishes, and rubber floor step. This package comes with 2 color choices are chrome and gold with the highest retail price (HET) to Rp 750,000, -